All over the world, chocolate is a consistent best-seller. Los Angeles food trends come and go, but the West Coast’s chocolate sales just grow and grow. In my lifetime, I’ve seen the following Los Angeles food trends boom and fizzle: frozen yogurt, designer cupcakes, panini sandwiches, bagels, Jelly Bellys, and juice bars.
It seems like there is a new Los Angeles pizza trend every month. How many different ways can you combine cheese, meat, sauce, and crust?
Chocolate, however, is a staple like bread, eggs, and milk. There are, of course, trends within the Southern California chocolate world. Some, like chocolate fountains, chocolate-covered pretzels, and chocolate covered strawberries, are still going strong. Others are losing steam; like chocolate-covered bacon, for example (did it ever have any steam, to begin with?).
How many global industries have such a loyal following? Even Coke and Pepsi are losing sales because of competition from energy and juice drinks. Starbucks seemed to be taking over the world in the nineties but has closed thousands of stores in the past few years.
Clearly, chocolate is a sure investment, but here’s the clincher; there is a high-antioxidant, low-fat chocolate that chocolate lovers can eat to promote health and well-being. Though it sounds too good to be true, Xocai Healthy Chocolate is that revolutionary chocolate incarnation that health-conscious Manhattan Beach chocolate junkies have only dreamed about.
Not everyone who eats chocolate cares about the health risks of traditionally-processed chocolate. However, there are thousands of Los Angeles people who are concerned about one or more of the following: oxidative cell damage, the heart consequences of a diet high in saturated fat, the evils of refined sugar, and the dangers of a weak immune system. As the boomers age, more and more are cleaning up their act.
When I tell my Manhattan Beach Xocai prospects that they can continue to eat chocolate everyday if it is Xocai healthy chocolate, they order without skipping a beat. (I am, of course, their new best friend.) MXI President Jeanette Brooks says that the Xocai philosophy is simple: replace the bad with the good.
That’s the Xocai antioxidant chocolate business plan in a nutshell; replace the bad with the good. If you want to be part of a world-class organization in a recession-proof industry, contact me today.